Books

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Show Me the Money Field Book

by Patricia Pulliam Phillips and Jack J. Phillips

This book provides all the tools and templates needed to apply the ROI Methodology described in Show Me the Money: ... continue reading

Measurement and Evaluation Series Six Pack

by Patricia Pulliam Phillips and Jack J. Phillips, et al

This collection provides detailed information for developing ROI evaluations, implementing the ROI Methodology, and showing the value of a variety ... continue reading

ROI in Action Casebook

by Jack J. Phillips, Ph.D., and Patricia Pulliam Phillips, Ph.D.

Fourteen best practice case studies are featured in this collection designed as a companion to the Pfeiffer Measurement and Evaluation ... continue reading

Return on Investment in Meetings and Events: Tools and Techniques to Measure the Success of all Types of Meetings and Events

Return on Investment in Meetings and Events: Tools and Techniques to Measure the Success of all Types of Meetings and Events

by Jack J. Phillips, Ph.D., Theresa M. Breining, Patricia Pulliam Phillips, Ph.D.

“This new book addresses perhaps the biggest challenge faced by professional meeting planners: measuring return on investment. It provides details, ... continue reading

ROI for Technology Projects:  Measuring and Delivering Value

ROI for Technology Projects: Measuring and Delivering Value

by D. Brian Roulstone and Jack J. Phillips

With increased scrutiny of technology spending by the most complex organizations in the world, ROI has become one of the ... continue reading

The Value of Learning:  How Organizations Capure Value and ROI and Translate it into Support, Improvement, and Funds

The Value of Learning: How Organizations Capure Value and ROI and Translate it into Support, Improvement, and Funds

by Jack J. Phillips, Ph.D., and Patricia Pulliam Phillips, Ph.D.

Even the best organizations may have trouble convincing key stakeholders that learning programs add value and are vital to a ... continue reading

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