Return on Investment (ROI) Basics
by Patricia Pulliam Phillips and Jack J. Phillips
This book aims to provide a fundamental understanding of the ROI process, from planning, to selection of appropriate programs, to collection of data, to the calculations that determine the ROI, to communicating results, and finally to integrating ROI into an organization’s workplace learning and performance processes. An invaluable volume for the novice and the experienced professional.
Book Details
Return on Investment (ROI) Basics
Published in 2005 by ASTD Press
Price: $29.95
Purchase: Return on Investment (ROI) Basics